Dean Faculty of Management & Business Administration
Dr. Salman Bashir
Dean Faculty of Management & Business Administration
Email: dean.fmba@sbbusba.edu.pk
DEPARTMENT OF BUSINESS ADMINISTRATION
Introduction
The Department of Business Administration was established in 2012 and currently offers a range of programs to meet the needs of both undergraduate and graduate students. These programs include a Bachelor of Business Administration (BBA) program spanning four years (eight semesters) for undergraduate students, a two-year (four-semester) Master of Business Administration (MBA) program for non-business graduates, and a 1.5-year MBA program specifically designed for business graduates. Additionally, the department provides an MS (Management Sciences) program tailored to individuals aspiring to excel in the fields of management and business administration, both academically and professionally. Since its inception in 2012, the Department of Business Administration has been committed to continuous evolution to meet the ever-changing demands of the business landscape while adhering to guidelines set forth by relevant authorities. We take great pride in consistently enhancing our curriculum to meet the rigorous standards established by the Higher Education Commission (HEC). As part of our commitment to excellence, we have introduced course modifications that integrate new titles and subjects, effectively reflecting the dynamic requirements of the current market. Central to our approach is the creation of a comprehensive learning environment that goes beyond traditional classrooms. Through workshops, seminars, training programs, and job fairs, our department actively engages students with distinguished figures from academia and industry. These initiatives not only provide networking opportunities but also offer students firsthand exposure to the real-world challenges and intricacies of the corporate realm. With a strategic plan in place, our aim is to present stakeholders with a clear vision and well-defined objectives for the next five years. We are committed to prioritizing adaptability and relevance in our educational approach to ensure that our graduates possess the necessary skills and knowledge to succeed in an ever-evolving business environment. Maintaining strong ties with both academia and industry remains a fundamental tenet of our mission as we strive to produce competent and industry-ready professionals, poised to make significant contributions at both the regional and national levels.
Vision
To train the next generation of students to be effective managers and entrepreneurs with a strong sense of social responsibility in the digital economy, as well as to give them the knowledge, skills and abilities they need to prosper in a business environment that is rapidly changing.
Mission
The mission of department of business administration is to equip the cohort of managers with the essential skills, knowledge, and perspective needed to tackle complex business challenges and capitalize on opportunities. By embracing a contemporary curriculum and research based teaching approaches, we strive to cultivate their growth as skilled managers, and forward-thinking entrepreneurs.
Objectives
1) To develop strong management and interpersonal skills with the sound technical knowledge base required in today's dynamic business environment.
2) To equip students with the knowledge, skills and attitude to fill entry and senior level positions in the industry, launch new business ventures, and provide services to the community.
3) To enable students to analyze the data by applying analytical thinking and develop an actionable research led solution to dynamic problems.
4) To impart a sense of ethics, social values and a corporate citizenship behaviour.
Core Values
1) Excellence: We uphold a commitment to excellence in all aspects of education, striving to produce graduates who excel as managers and entrepreneurs.
2) Adaptability: Recognizing the evolving business landscape, we embrace adaptability as a core value.
3) Ethics and Integrity: Ethics and integrity are our fundamental principles that underlie our teaching and learning process.
4) Collaboration: We encourage a collaborative learning environment where students, faculty, and staff work together to share knowledge, insights, and experiences.
5) Social Responsibility: Our core value of social responsibility is woven into every aspect of education. We strive to create graduates who are not only adept in business but are also deeply aware of their role in society.
6) Continuous Learning: We instill the value of lifelong learning, encouraging our students to embrace a journey of continuous personal and professional growth.
For further contact
Dr. Muhammad Arif
Chairman Department of Business Administration
Email: chairman_business@sbbusba.edu.pk
Dr. Muhammad Arif
Chairman Department of Business Administration
PhD (Finance), Newzealand
Email:chairman_business@sbbusba.edu.pk
Dr. Nawaz Ahmad
Associate Professor
Post Doctorate, Portugal
PhD (Management Sciences), Pakistan
Email: drnawazahmad@sbbusba.edu.pk
Mr. Abdul Rauf Laghari
Assistant Professor
M.Phil (Commerce), Pakistan
PhD in progress
Email: abdulrauflaghari1977@sbbusba.edu.pk
Dr. Ahmed Shafique
Assistant Professor
PhD, China
Email: ahmedshafique@sbbusba.edu.pk
Dr. Syed Talib Hussain Shah
Assistant Professor
PhD (HRM), China
Email: syedtalibhussain@sbbusba.edu.pk
Dr. Abdul Samad Dahri
Assistant Professor
PhD (Management Sciences), Malaysia
Email: drabdulsamad.dahri@sbbusba.edu.pk
Dr. Muhammad Hafeez Gujjar
Assistant Professor
PhD (Management Science), Malaysia
Email: mhafeez@sbbusba.edu.pk
Dr. Salar Hussain
Assistant Professor
PhD (Finance), Pakistan
Email : salarhussain@sbbusba.edu.pk
Dr. Arman Khan
Assistant Professor
PhD, Malaysia
Email:armankhan@sbbusba.edu.pk
Dr. Altaf Hussain Khaskheli
Assistant Professor
PhD, Malaysia
Email:altafhussain@sbbusba.edu.pk
Dr. Afroze Siyal
Assistant Professor
PhD, Pakistan
Email:afroze@sbbusba.edu.pk
Mr. Maqsood Ali Jamali
Lecturer
MBA (Finance), Pakistan
PhD in progress
Email: maqsoodali@sbbusba.edu.pk
Mr. Javed Ahmed Shaikh
Lecturer
MBA (Marketing), Pakistan
PhD in progress
Email: javedahmed@sbbusba.edu.pk
Mr. Mukhtiar Ali Erri
Lecturer
MS (Finance), Pakistan
Email: mukhtiarali@sbbusba.edu.pk
Mr. Rafique Ahmed Khoso
Lecturer
M.Phil (HRM), Pakistan
PhD in progress
Email:rafique.khoso@sbbusba.edu.pk
Mr. Abdul Hafeez Magsi
Lecturer
MBA (Finance), Pakistan
Email:hafeez.magsi@sbbusba.edu.pk
Mr. Maqsood Ahmed Brohi
Lecturer (on study leave)
MBA (HRM), Pakistan
Email:maqsood.brohi@sbbusba.edu.pk
Mr. Shafqatullah Shaikh
Lecturer
M.Phil/MSc (Project Management), United Kingdom (UK).
PhD (In Progress)
Email: shafqatullah@sbbusba.edu.pk
Mr. Irfan Zeb
Lecturer
M.Phil (HRM), Pakistan
PhD in progress
Email:irfan.zeb@sbbusba.edu.pk
Ms. Bibi Fiza Shah
Lecturer
MBA (Finance) , Pakistan
PhD in progress
Email:bibifizashah@sbbusba.edu.pk
Ms. Ambreen Shaikh
Lecturer
MBA (HRM) , Pakistan
PhD in progress
Email: ambreenshaikh@sbbusba.edu.pk
Business Administration(BBA) Course
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | Freshman English-I | 3 | |
| 2 | Arabic/Chinese/French-I | 3 | |
| 3 | Introduction to Computer | 3 | |
| 4 | Contemporary World | 3 | |
| 5 | Pakistan Studies | 2 | |
| 6 | Islamic Studies | 2 | |
| Total | 16 | ||
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | Freshman English-II | 3 | |
| 2 | Arabic/Chinese/French –II | 3 | |
| 3 | Business Mathematics | 3 | |
| 4 | Human Psychology | 3 | |
| 5 | Introduction to Management | 3 | |
| 6 | Microeconomics | 3 | |
| Total | 18 | ||
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | Business Communication | 3 | |
| 2 | Descriptive Statistics | 3 | |
| 3 | Macroeconomics | 3 | |
| 4 | Financial Accounting-I | 3 | |
| 5 | Introduction to HRM | 3 | |
| 6 | Sociology | 3 | |
| Total | 18 | ||
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | Money and Banking | 3 | |
| 2 | Principles of Marketing | 3 | |
| 3 | Pakistan Economy | 3 | |
| 4 | Financial Accounting-II | 3 | |
| 5 | Organizational Behaviour | 3 | |
| 6 | Business Finance | 3 | |
| Total | 18 | ||
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | Cost Accounting | 3 | |
| 2 | Marketing Management | 3 | |
| 3 | Logic | 3 | |
| 4 | Financial Management | 3 | |
| 5 | Business Law | 3 | |
| 6 | Specialization-I | 3 | |
| Total | 18 | ||
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | Business Ethics | 3 | |
| 2 | International Relations & Current Affairs | 3 | |
| 3 | Consumer Behaviour | 3 | |
| 4 | Management Information System | 3 | |
| 5 | Auditing | 3 | |
| 6 | Specialization-II | 3 | |
| Total | 18 | ||
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | Statistical Inference | 3 | |
| 2 | Business Research Methods | 3 | |
| 3 | Operations Management | 3 | |
| 4 | Entrepreneurship | 3 | |
| 5 | Specialization-III | 3 | |
| 6 | -- |
-- | |
| Total | 15 | ||
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | Thesis (6 credit hours) OR Two Courses Note:Two courses instead of Thesis would be 1) Total Quality Management 2) Quantitative Techniques |
6 | |
| 2 | International Business Management | 3 | |
| 3 | Business Policy | 3 | |
| 4 | Specialization-IV | 3 | |
| 5 | Business Internship | NC | |
| Total | 15 | ||
| Finance | Marketing | HRM |
|---|---|---|
| Analysis of Financial Statements | Advertising & Promotion | Recruitment & Selection |
| Corporate Finance | Brand Management | Training & Development |
| Treasury & Fund Management | Customer Relationship Management | Performance Management |
| Investment & Portfolio Management | Sales Management | Compensation Management |
| Financial Institutions and Markets | Digital Marketing | Industrial Relations & Labour Laws |
| Credit Management | Personal Selling | Conflict Resolution & Management |
| Essentials of Islamic Finance | Supply Chain Management | Leadership and Team Management |
| Security Analysis | Product Development & Management | |
| Investment Banking | Services Marketing | |
| Experiential Marketing |
Business Administration(BBA)
Course Scheme
The Department of Business Administration aims at producing business graduates suitable for the emerging needs of the market to serve the business community by providing potential graduates in a knowledge-centered environment. The BBA curriculum especially devised that allow students to achieve their career objectives and to meet industry requirements in a changing local and global corporate environment. The curriculum, teaching methodologies and the educational environment at SBBU SBA lead to the inculcation of ethical values consistent with the cultural norms of the society.
Program Mission Statement
A mission of a Bachelor of Business Administration (BBA) program is to empower students with a solid foundation in business knowledge, critical thinking skills, effective communication abilities, ethical values, and a leadership mindset. We are dedicated to nurturing future business leaders who will excel in a dynamic and global business environment to fill entry-level positions in the industry, launch new business ventures, and providing services to the community with an ability to analyze the data by applying analytical thinking and develop an actionable solution to dynamic problem.
Program Objectives (POs)
| PO-1 | Develop a Strong Foundation in Business Knowledge | To provide students with a comprehensive understanding of core business disciplines, including marketing, finance, management, accounting, and entrepreneurship. |
| PO-2 | Enhance Analytical and Critical Thinking Skills | To cultivate students' ability to think critically, analyze complex business problems, and make data-driven decisions that contribute to organizational success. |
| PO-3 | Foster Effective Communication and Interpersonal Skills | To equip students with excellent communication skills, both written and verbal, and the ability to work collaboratively in diverse teams, preparing them for effective interaction with colleagues, clients, and stakeholders. |
| PO-4 | Instill Ethical and Social Responsibility | To promote a strong ethical foundation and a sense of social responsibility, emphasizing the importance of corporate governance, sustainability, and ethical business practices. |
| PO-5 | Prepare for Leadership and Entrepreneurship | To empower students with the leadership qualities and entrepreneurial mindset required to drive innovation, manage change, and create and manage successful business ventures. |
Program Learning Outcomes (PLOs)
| PLO-1 | Business Knowledge | Upon completing the BBA program, students will be able to demonstrate a comprehensive understanding of fundamental business concepts, theories, and practices across various disciplines, including marketing, finance, management, accounting, and entrepreneurship. |
| PLO-2 | Critical Thinking and Problem Solving | Graduates will possess the ability to think critically, analyze complex business problems, and apply relevant analytical tools and techniques to make informed decisions that benefit organizations and stakeholders. |
| PLO-3 | Effective Communication and Collaboration | Students will have developed strong communication skills, both written and verbal, and the capability to work effectively in diverse teams, fostering collaboration, and successfully communicating ideas and solutions to colleagues, clients, and stakeholders. |
| PLO-4 | Ethical and Social Responsibility | Upon completion of the program, graduates will exhibit a commitment to ethical business practices, corporate governance, and social responsibility, understanding the importance of sustainability and ethical decision-making in the business world. |
| PLO-5 | Leadership and Entrepreneurial Mindset | Graduates will demonstrate leadership qualities and an entrepreneurial mindset, including the ability to lead teams, adapt to change, drive innovation, and potentially create and manage successful business ventures. |
ADMISSION REQUIREMENTS
1) Higher Secondary School Certificate or Equivalent securing at least 45% marks in aggregate, as per HEC requirement.
2) SBBU, SBA University Admission Test.
| Duration | 04 Years |
| Semesters | 08 |
| Credit Hours | 136 |
| Core Courses | 36 |
| Elective Courses | 04 |
| HEC Requirements | 124-136 Cr. Hrs. |
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | English-I | 3 | |
| 2 | Human Psychology | 3 | |
| 3 | Introduction to Management | 3 | |
| 4 | Computer Applications to Business | 3 | |
| 5 | Introduction to Business | 3 | |
| 6 | Pakistan Studies | 2 | |
| Total | 17 | ||
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | English-II | 3 | |
| 2 | Business Mathematics | 3 | |
| 3 | Principles of Microeconomics | 3 | |
| 4 | Sociology | 3 | |
| 5 | Arabic/Chinese/French | 3 | |
| 6 | Islamic Studies | 2 | |
| Total | 17 | ||
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | Business Communication | 3 | |
| 2 | Introduction to Business Finance | 3 | |
| 3 | Organizational Behavior | 3 | |
| 4 | Financial Accounting-I | 3 | |
| 5 | Principles of Macroeconomics | 3 | |
| 6 | Human Resource Management | 3 | |
| Total | 18 | ||
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | Financial Markets and Institutions | 3 | |
| 2 | Principles of Marketing | 3 | |
| 3 | Pakistan Economy | 3 | |
| 4 | Financial Accounting-II | 3 | |
| 5 | Business Law | 3 | |
| 6 | Descriptive & Inferential Statistics | 3 | |
| ** Internship | - | ||
| Total | 18 | ||
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | Cost Accounting | 3 | |
| 2 | Marketing Management | 3 | |
| 3 | Logic & Critical Thinking | 3 | |
| 4 | Financial Management | 3 | |
| 5 | Auditing & Taxation | 3 | |
| 6 | Business Ethics & Corporate Governance | 3 | |
| Total | 18 | ||
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | Entrepreneurship | 3 | |
| 2 | Introduction to Econometrics | 3 | |
| 3 | Consumer Behavior | 3 | |
| 4 | Fundamental of Business Analytics | 3 | |
| 5 | International Relations & Current Affairs | 3 | |
| 6 | Production & Operation Management | 3 | |
| Total | 18 | ||
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | Essentials of Islamic Finance | 3 | |
| 2 | Business Research Methods | 3 | |
| 3 | Introduction to Freelancing | 3 | |
| 4 | Elective-I | 3 | |
| 5 | Elective-II | 3 | |
| Total | 15 | ||
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | Business Strategy & Policy | 3 | |
| 2 | Quantitative Technique Analysis | 3 | |
| 3 | Small & Medium Enterprise Management | 3 | |
| 4 | Elective-III | 3 | |
| 5 | Elective-IV | 3 | |
| Total | 15 | ||
| Marketing | HRM | Finance |
|---|---|---|
| Advertising & Promotion | Performance Management | Advanced Audit & Assurance |
| Brand Management | Career Development | Investment Banking |
| Services Marketing | Organizational Development | Security Analysis |
| Public Relations | Human Resources Development | Inventory Control and Material Management |
| Digital & Social Media Marketing | Recruitment & Selection | Analysis of Financial Statements |
| Supply Chain Management | International HRM | Treasury & Fund Management |
| Marketing Research | Talent Management | Investment & Portfolio Management |
| International Marketing | Training & Development | Investment Banking |
| Sales Management | Industrial Relations & Labour Laws | Credit Management |
| Customer Relationship Management | Leadership & Change Management | Behavioral Finance |
| Product Development & Management | Compensation Management | - |
| Experiential Marketing | - | - |
| - | Conflict Resolution & Management | - |
BRIDGE PROGRAM LEADING TO BBA
(After 14 Years of Education)
Course Scheme
The Department of Business Administration aims at producing business graduates suitable for the emerging needs of the market to serve the business community by providing potential graduates in a knowledge-centered environment. The BBA curriculum especially devised that allow students to achieve their career objectives and to meet industry requirements in a changing local and global corporate environment. The curriculum, teaching methodologies and the educational environment at SBBU SBA lead to the inculcation of ethical values consistent with the cultural norms of the society.
Program Mission Statement
A mission of a Bridge Program Leading to BBA is to empower students with a solid foundation in business knowledge, critical thinking skills, effective communication abilities, ethical values, and a leadership mindset. We are dedicated to nurturing future business leaders who will excel in a dynamic and global business environment to fill entry-level positions in the industry, launch new business ventures, and providing services to the community with an ability to analyze the data by applying analytical thinking and develop an actionable solution to dynamic problem.
Program Objectives (POs)
| PO-1 | Develop a Strong Foundation in Business Knowledge | To provide students with a comprehensive understanding of core business disciplines, including marketing, finance, management, accounting, and entrepreneurship. |
| PO-2 | Enhance Analytical and Critical Thinking Skills | To cultivate students' ability to think critically, analyze complex business problems, and make data-driven decisions that contribute to organizational success. |
| PO-3 | Foster Effective Communication and Interpersonal Skills | To equip students with excellent communication skills, both written and verbal, and the ability to work collaboratively in diverse teams, preparing them for effective interaction with colleagues, clients, and stakeholders. |
| PO-4 | Instill Ethical and Social Responsibility | To promote a strong ethical foundation and a sense of social responsibility, emphasizing the importance of corporate governance, sustainability, and ethical business practices. |
| PO-5 | Prepare for Leadership and Entrepreneurship | To empower students with the leadership qualities and entrepreneurial mindset required to drive innovation, manage change, and create and manage successful business ventures. |
Program Learning Outcomes (PLOs)
| PLO-1 | Business Knowledge | Upon completing the BBA program, students will be able to demonstrate a comprehensive understanding of fundamental business concepts, theories, and practices across various disciplines, including marketing, finance, management, accounting, and entrepreneurship. |
| PLO-2 | Critical Thinking and Problem Solving | Graduates will possess the ability to think critically, analyze complex business problems, and apply relevant analytical tools and techniques to make informed decisions that benefit organizations and stakeholders. |
| PLO-3 | Effective Communication and Collaboration | Students will have developed strong communication skills, both written and verbal, and the capability to work effectively in diverse teams, fostering collaboration, and successfully communicating ideas and solutions to colleagues, clients, and stakeholders. |
| PLO-4 | Ethical and Social Responsibility | Upon completion of the program, graduates will exhibit a commitment to ethical business practices, corporate governance, and social responsibility, understanding the importance of sustainability and ethical decision-making in the business world. |
| PLO-5 | Leadership and Entrepreneurial Mindset | Graduates will demonstrate leadership qualities and an entrepreneurial mindset, including the ability to lead teams, adapt to change, drive innovation, and potentially create and manage successful business ventures. |
ADMISSION REQUIREMENTS
1) At least 45% marks in aggregate in 02 years B.A, B.Com, B.Sc. and/or equivalent as per HEC requirement.
2) SBBU, SBA University Admission Test.
| Areas | Cr. Hrs |
|---|---|
| Foundation Courses (Bridging Semester) | 24 |
| Core courses | 54 |
| Elective Courses | 12 |
| Total | 90 |
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | English-I | 3 | |
| 2 | Computer Applications to Business | 3 | |
| 3 | Introduction to Business | 3 | |
| 4 | Financial Accounting | 3 | |
| Total | 12 | ||
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | English-II | 3 | |
| 2 | Introduction to Management | 3 | |
| 3 | Business Mathematics | 3 | |
| 4 | Principles of Marketing | 3 | |
| Total | 12 | ||
COURSE SCHEME
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | Cost Accounting | 3 | |
| 2 | Marketing Management | 3 | |
| 3 | Logic & Critical Thinking | 3 | |
| 4 | Financial Management | 3 | |
| 5 | International Relations & Current Affairs | 3 | |
| 6 | Business Ethics & Corporate Governance | 3 | |
| Total | 18 | ||
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | Entrepreneurship | 3 | |
| 2 | Introduction to Econometrics | 3 | |
| 3 | Consumer Behavior | 3 | |
| 4 | Fundamental of Business Analytics | 3 | |
| 5 | Auditing & Taxation | 3 | |
| 6 | Production & Operation Management | 3 | |
| Total | 18 | ||
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | Essentials of Islamic Finance | 3 | |
| 2 | Business Research Methods | 3 | |
| 3 | Introduction to Freelancing | 3 | |
| 4 | Elective-I | 3 | |
| 5 | Elective-II | 3 | |
| Total | 15 | ||
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | Business Strategy & Policy | 3 | |
| 2 | Quantitative Technique Analysis | 3 | |
| 3 | Small & Medium Enterprise Management | 3 | |
| 4 | Elective-III | 3 | |
| 5 | Elective-IV | 3 | |
| Total | 15 | ||
| Marketing | HRM | Finance |
|---|---|---|
| Advertising & Promotion | Performance Management | Advanced Audit & Assurance |
| Brand Management | Career Development | Investment Banking |
| Services Marketing | Organizational Development | Security Analysis |
| Public Relations | Human Resources Development | Inventory Control and Material Management |
| Digital & Social Media Marketing | Recruitment & Selection | Analysis of Financial Statements |
| Supply Chain Management | International HRM | Treasury & Fund Management |
| Marketing Research | Talent Management | Investment & Portfolio Management |
| International Marketing | Training & Development | Investment Banking |
| Sales Management | Industrial Relations & Labour Laws | Credit Management |
| Customer Relationship Management | Leadership & Change Management | Behavioral Finance |
| Product Development & Management | Compensation Management | -- |
| Experiential Marketing | Conflict Resolution & Management | -- |
MBA 1.5 Year (For Business Graduates)
Course Scheme
The Master of Business Administration 1.5 year program at Shaheed Benazir Bhutto University, Shaheed Benazirabad with 30 credit hours is a rigorous program tailored to the needs of business graduates who want to progress in their careers with a market-focused MBA degree. The MBA 1.5 at SBBU-SBA enables students to have a comprehensive knowledge of best recognized national and international practices of management. The plan of the study covers all the complete curriculum from general management courses to specialization in diverse business fields including Marketing, Human Resource Management and Finance. These specializations help to make the graduates able to apply a balanced experience of their relevant education with the suitable combination of their knowledge and practical skills that apply to make their advancement in the field of management science and also play a pivotal role in identifying the solution for the dynamic world of management.
Program Mission Statement
The mission of MBA 1.5 year program is to empower business graduates to emerge as strong leaders while fostering robust management and interpersonal skills. We are committed to achieving this mission by providing a transformative educational experience that integrates advanced knowledge, fosters ethical leadership, and cultivates a mindset of continuous improvement needed to navigate the ever-evolving global business landscape, addressing both local and international challenges.
Program Objectives (POs)
| PO-1 | Enhance Communication Skills | The program aims to improve students' communication abilities, enabling them to communicate effectively both verbally and in writing. Graduates should be capable of sharing information, ideas, and insights clearly and persuasively, while also actively listening and considering various viewpoints. |
| PO-2 | Develop Problem-Solving Capabilities | The program seeks to cultivate critical thinking skills and provide students with the tools and resources to tackle complex problems innovatively. Graduates should be able to approach challenges with creative and analytical solutions. |
| PO-3 | Foster Interpersonal Skills | The program focuses on helping students engage effectively with others, build trust, establish credibility, and develop confidence in their interactions. Graduates should be adept at building strong professional relationships. |
| PO-4 | Promote Teamwork Abilities | The program's objective is to nurture strong teamwork skills among students. Graduates should be skilled at collaborating with others, resolving conflicts, and fostering consensus to create high-performance teams. |
| PO-5 | Enhance Decision-Making Competence | The program aims to equip students with the ability to present ideas clearly and make well-informed decisions in various business and managerial situations. Graduates should have the skills necessary to make decisions that lead to profitable outcomes. |
| PO-6 | Cultivate Leadership Qualities | The program seeks to provide students with a solid educational foundation in leadership. Graduates should be motivated, empowered, inspiring, collaborative, and ethical leaders who actively engage with and encourage others in their professional careers. |
Program Learning Outcomes (PLOs)
| PLO-1 | Effective Communication | Graduates of the MBA program will demonstrate the ability to communicate effectively, both verbally and in writing, and will be skilled at conveying information and ideas clearly to diverse audiences. |
| PLO-2 | Problem Solving | Upon completion of the program, students will have developed advanced problem-solving skills that enable them to approach complex business challenges with creativity, critical thinking, and resourcefulness. |
| PLO-3 | Interpersonal Skills | Graduates will exhibit proficient interpersonal skills, effectively engaging with others in various professional contexts, building trust, credibility, and confidence in their interactions. |
| PLO-4 | Teamwork | Students will demonstrate the ability to work collaboratively within diverse teams, encouraging others, resolving conflicts, and fostering consensus to create high-performing teams. |
| PLO-5 | Decision Making | Graduates will be adept at making well-informed decisions in a range of business and managerial situations, presenting ideas clearly and concisely, and ensuring that their decisions lead to profitable outcomes. |
| PLO-6 | Leadership | The program will instill in students the qualities of ethical leadership, motivating, empowering, inspiring, collaborating with, and encouraging others in a professional context, thus preparing them for successful careers as ethical leaders in the business world. |
* 30-36 Graduate Coursework for MBA 1.5 may include 06 credit hours of an optional research thesis. The research thesis can be substituted with 02 core courses.
ADMISSION REQUIREMENTS
1) Business Graduates (04 years Bachelor’s degree or 16 years of business education (e.g. BBA Hons or equivalent etc.)
2) At least 2.00/4.00 CGPS or 50% marks in aggregate.
3) SBBU, SBA Admission Test
4) Penal Interview
DEGREE REQUIREMENTS.
| 1 | *24 Cr. Hrs. (02 semesters) course work + 06 Cr. Hrs. Research Thesis / IS / Capstone Project |
| 2 | **30 Cr. Hrs. Course work Instead of Thesis (10*3 = 30 Cr. Hrs.) |
| 3 | Minimum 2.50/4.00 CGPA on the completion of degree |
COURSE SCHEME
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | Advanced Research Methodology | 3 | |
| 2 | Econometrics | 3 | |
| 3 | Elective I | 3 | |
| 4 | Elective II | 3 | |
| Total | 12 | ||
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | Quantitative Technique Analysis | 3 | |
| 2 | Strategic Marketing | 3 | |
| 3 | Elective III | 3 | |
| 4 | Elective IV | 3 | |
| Total | 12 | ||
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | Supervised Research: (Proposal Development) OR 06 Cr. Hrs. Course work Instead of Thesis |
06 | |
| Total | 6 | ||
| Finance | HRM | Marketing | Management |
|---|---|---|---|
| Venture Capital | Career Management and Planning | Media Marketing | Business Strategy & Policy |
| Advanced Financial Reporting | Talent Management | Relationship Marketing | Strategic Management & Innovation |
| Islamic Banking System | Talent Acquisition | Experiential Marketing | Survey of Current Research Literature in Business Management |
| Financial Management of MNCs | Workforce Diversity Management | Personal Selling | Performance Management |
| Computerized Accounting System | Public Relations | Sales Management | Management Models |
| Corporate Finance | Recruitment & Selection | Supply Chain Management | Advances in Small Business Management |
| Performance Management | Training and Development | Product Management | Emerging Issues in Leadership & Motivation |
| Advanced Financial Accounting | Crisis Management | Marketing Research | Corporate Governance |
| Portfolio Management | Human Resources Development | Brand Management | Seminar in Management |
| International Finance | Industrial Relations | Retail Management | Advance Topics in International Business Management |
| Islamic Financial System | International HRM | Sales Management | Business Analytics |
| Financial Derivatives | HR Audit | Services Marketing | Corporate Social Responsibility |
| Advanced Portfolio Management | Industrial Organization | Tourism Marketing | Advanced Total Quality Management |
| Advanced Investment Banking | Green Human Resource Management | Global and Regional Marketing | - |
| Financial Risk Management | HR Analytics | Industrial Marketing | - |
| - | - | Marketing Intelligence | - |
| - | - | Marketing of Financial Products | - |
| - | - | Logistic Management | - |
| - | - | Packaging & Design | - |
| - | - | Pricing Strategies | - |
| - | - | Strategic Negotiations | - |
| - | - | Virtual Reality in Marketing | - |
| - | - | Advanced Digital Marketing | - |
| - | - | International Marketing | - |
MBA 2.0 Years (For Non Business Graduates)
Course Scheme
The Shaheed Benazir Bhutto University in Shaheed Benazirabad offers a 2-year MBA program known as MBA 2.0, designed to cater to the needs of students with diverse educational backgrounds who aspire to kick start their careers with a market-driven and competitive MBA degree. This MBA program at SBBU provides students with a comprehensive understanding of the best practices in management and business administration. The curriculum encompasses a wide range of subjects, from general management courses to specialized tracks such as Marketing, Human Resource Management, and Finance. These specializations equip graduates with the ability to apply a well-rounded blend of their relevant education and practical skills, enabling them to excel in their chosen field and play a pivotal role in addressing the ever-evolving challenges of the management world.
Program Mission Statement
The mission of the MBA 2.0 year program is to empower students from diverse educational backgrounds with the knowledge, skills, and market-focused mindset needed to excel in the dynamic field of management. The program cultivate a robust foundation of management and business acumen, integrated with practical application across diverse career paths and entrepreneurial endeavors. Our program is dedicated to arming students with both technical and functional expertise, nurturing them into capable and forward-thinking leaders, managers, and professionals who can effectively meet the multifaceted demands of all company stakeholders.
Program Objectives (POs)
| PO-1 | Foster Comprehensive Knowledge | To instill in students a comprehensive understanding of management and business principles, covering a wide spectrum of relevant topics. |
| PO-2 | Apply Practical Application | To enable students to apply their acquired knowledge and skills effectively in real-world scenarios, preparing them for practical challenges in their careers. |
| PO-3 | Improve Technical Competence | To equip students with technical proficiency and functional expertise, ensuring they are well-prepared to excel in their chosen fields. |
| PO-4 | Foster Leadership Development | To cultivate leadership qualities, enabling graduates to take on leadership roles and guide teams and organizations toward success. |
| PO-5 | Teamwork | To cultivate robust teamwork abilities that inspire collaboration, facilitate conflict resolution, and foster consensus-building within high-performance teams. |
| PO-6 | Creating Entrepreneurial Mindset | To encourage an entrepreneurial mindset among students, fostering innovation and an ability to identify and capitalize on opportunities in the ever-evolving business landscape. |
Program Learning Outcomes (PLOs)
| PLO-1 | Comprehensive Knowledge | Graduates will demonstrate a deep understanding of key management and business concepts, theories, and practices. |
| PLO-2 | Practical Application | Graduates will be able to apply their acquired knowledge to solve complex, real-world business challenges effectively. |
| PLO-3 | Technical Competence | Graduates will possess the technical skills and functional expertise necessary to excel in their chosen areas of specialization. |
| PLO-4 | Leadership Development | Graduates will exhibit strong leadership qualities, including the ability to inspire and motivate teams, make strategic decisions, and drive organizational success. |
| PLO-5 | Teamwork | Graduates will exhibit robust teamwork abilities, fostering collaboration, conflict resolution, and consensus-building to cultivate high-performance teams. |
| PLO-6 | Entrepreneurial Mindset | Graduates will demonstrate an entrepreneurial mindset, characterized by innovative thinking, a willingness to take calculated risks, and the ability to identify and seize opportunities in the dynamic business environment. |
ADMISSION REQUIREMENTS
1) Non-Business Graduates (04 years Bachelor’s degree or 16 years of education
2) At least 2.00/4.00 CGPS or 50% marks in aggregate.
3) SBBU, SBA Admission Test
4) Penal Interview
DEGREE REQUIREMENTS.
| Areas | Requirement |
|---|---|
| Duration | 2 Years ( 04 Semesters) |
| Total No. of Courses | 24 |
| Total Cr. Hrs. | 24*3 = 72 Cr. Hrs. |
| Minimum CGPA at the completion of degree | 2.50/4.00 |
COURSE SCHEME
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | Business Communication | 3 | |
| 2 | Principles of Management | 3 | |
| 3 | Business Economics | 3 | |
| 4 | Financial Accounting | 3 | |
| 5 | Business Finance | 3 | |
| 6 | Human Resource Management | 3 | |
| Total | 18 | ||
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | Organizational Behaviour | 3 | |
| 2 | Business Statistics | 3 | |
| 3 | Principles of Marketing | 3 | |
| 4 | Financial Management | 3 | |
| 5 | Cost & Management Accounting | 3 | |
| 6 | International Business Management | 3 | |
| Total | 18 | ||
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | Advance Research Methodology | 03 | |
| 2 | Essential of Islamic Finance | 03 | |
| 3 | Strategic Management | 03 | |
| 4 | Entrepreneurship | 03 | |
| 5 | Elective I | 03 | |
| 6 | Elective II | 03 | |
| Total | 18 | ||
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | Quantitative Technique Analysis | 03 | |
| 2 | Strategic Marketing | 03 | |
| 3 | Business Strategy & Policy | 03 | |
| 4 | Leadership & Change Management | 03 | |
| 5 | Elective III | 03 | |
| 6 | Elective IV | 03 | |
| Total | 18 | ||
| Finance | Marketing | HRM |
|---|---|---|
| Strategic Finance | Strategic Marketing | Strategic HRM |
| Advance Corporate Finance | Supply Chain Management | International HRM |
| Financial Reporting & Analysis | Strategic Brand Management | Talent Management |
| International Financial Management | Digital & Social Media Marketing | Career Management & Planning |
| Investment and Portfolio Management | Marketing Research | Seminar in HRM |
| Capital Markets | International Marketing | Compensation & Wage Management |
| Financial Risk Management | Sales Management | Organizational Development |
| Seminar in Finance | Integrated Marketing Communication | Recruitment and Selection |
| Research Methods in Finance | Customer Relationship Management | Training and Development |
| - | Advertising & Promotion | Leadership & Team Management |
| - | Integrated Marketing Communication | - |
| - | Brand Management | - |
MS MANAGEMENT SCIENCE
Course Scheme
The Department of Business Administration at Shaheed Benazir Bhutto University, Shaheed Benazirabad offers an MS/MPhil program tailored to meet the needs of individuals aspiring to excel in both their academic and professional careers in the field of Management and Business Administration. This research-oriented degree program is designed to enhance students' comprehension of business and social issues while expanding their research capabilities, enabling them to grasp the practical implications of their concepts through rigorous academic and applied research. The primary objective of the MS/MPhil program is to cultivate students' ability to conduct independent research and enhance their proficiency in effectively presenting their ideas, research philosophy, methodology, and findings in both professional and educational settings. By providing a platform for high-quality academic research, this program aims to equip scholars with the necessary skills to contribute meaningfully to the field. In summary, the MS/MPhil program at the Department of Business Administration fosters a comprehensive understanding of management and business administration, empowers students to engage in independent research, and enhances their aptitude to communicate research outcomes proficiently in various professional and educational contexts.
Program Mission Statement
The mission of the MS program offered by the Department of Business Administration is to cultivate management science researchers with the ability to thoughtfully evaluate academic literature, identify research challenges, construct theoretical frameworks, and employ advanced statistical models to successfully complete research projects.
Program Objectives (POs)
| PO-1 | Enhance Critical Thinking | Foster students' critical thinking skills to enable them to thoroughly analyze and evaluate existing academic literature related to management science. |
| PO-2 | Research Problem Identification | Equip students with the expertise to identify and define pertinent research problems within the field of management science. |
| PO-3 | Theoretical Framework Development | Provide students with the knowledge and tools to conceptualize and construct comprehensive theoretical frameworks that can guide their research endeavors. |
| PO-4 | Statistical Modeling Proficiency | Develop students' proficiency in employing rigorous statistical models and analytical techniques for conducting research and drawing meaningful conclusions. |
| PO-5 | Successful Research Project Completion | Prepare students to effectively plan, execute, and complete research projects in the realm of management science, culminating in valuable contributions to the field. |
Program Learning Outcomes (PLOs)
| PLO-1 | Literature Review | Graduates will be proficient in critically reviewing and synthesizing academic literature in management science to inform their research. |
| PLO-2 | Research Problem Identification | Graduates will be able to identify and articulate research questions or challenges within the field of management science. |
| PLO-3 | Theoretical Framework Development | Graduates will demonstrate the ability to construct and apply theoretical frameworks that provide a solid foundation for their research projects. |
| PLO-4 | Statistical Modeling Competence | Graduates will possess the skills and knowledge to apply rigorous statistical models and analytical methods to investigate complex management science phenomena. |
| PLO-5 | Effective Research Project Execution | Graduates will successfully plan, conduct, and complete research projects, producing valuable contributions to the field of management science through their findings and conclusions. |
ADMISSION REQUIREMENTS
1) Basic Academic Qualification : Sixteen years of schooling or 4 year education i.e. BBA/MBA/MPA (124 Cr. Hrs. with minimum 2.50/4.00 CGPA or 50% marks) after HSSC/F.A./F.Sc/Grade 12 or Equivalent shall be required for admission in the MPhil/MS/Equivalent program. The students can be asked to take some deficiency courses as pre-requisite to be determined by the Graduate Admission Committee. The deficiency Cr. Hrs. will not be counted towards the minimum Cr. Hrs. requirement for the award of the MS degree.
2) Admission Test:
a) GRE/GAT/HAT General or equivalent as an eligibility condition for admission to MS/MPhil/Equivalent programs, with the passing score of 50%. OR
b) Test equivalent to GRE/GAT/HAT General developed as per HEC criteria with the passing score of 60%.
c) Penal Interview
3) Intra-disciplinary Qualifications:
The intra-disciplinary admissions may only be allowed, if: The university/HEI policy allows, and
a) The applicant has a strong interest in pursuing a MS/MPhil/Equivalent degree in a different discipline.
b) The applicant has passed GRE-Subject with minimum 70% marks in the discipline of admission and has taken 6-9 CH of deficiency courses of level 6.
c) The admissions committee is satisfied that the applicant’s knowledge of primary area (level 6) has sufficiently prepared him or her to undertake the course of studies of the MS/MPhil/Equivalent program (or, in the opinion of the admissions committee, the preparation can be deemed satisfactory by taking a few additional courses after starting the program).
DEGREE REQUIREMENTS.
| *24 Cr. Hrs. (02 semesters) course work + 06 Cr. Hrs. Research Thesis / Independent Studies |
| Minimum 3.00/4.00 CGPA on the completion of degree |
DEGREE COMPLETION TIMELINE
The MS/M.Phil. (level-7) degree shall be awarded after a minimum of 1.5 Academic Years and not more than four (4) Academic Years after the enrolment of the student. The minimum duration to complete MS/M.Phil. degree program is 1.5 years (3 regular semesters) and the maximum duration to complete MS/M.Phil. degree program is 04 years (8 semesters). MS/M.Phil. students are required to comply with the following timeline:
| Activity | Minimum Time | Maximum Time |
|---|---|---|
| Course Work | 02 Semesters (01 Year) | 05 Semesters (2.5 Years) |
| Thesis Submission & Defense | 03 Semesters (1.5 Years) | 08 Semesters (04 Years) |
*The research work cannot be initiated until the course work is completed with a minimum CGPA of 3.00.
COURSE SCHEME
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | Advance Research Methodology | 3 | |
| 2 | Econometrics | 3 | |
| 3 | Elective I | 3 | |
| 4 | Elective II | 3 | |
| Total | 12 | ||
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | Quantitative Technique Analysis | 3 | |
| 2 | Qualitative Technique Analysis | 3 | |
| 3 | Elective III | 3 | |
| 4 | Elective IV | 3 | |
| Total | 12 | ||
| SNo. | Subject | Credit Hours | Marks |
|---|---|---|---|
| 1 | Supervised Research OR 02 Independent Studies Instead of Thesis |
06 | |
| Total | 6 | ||
**Research Thesis / Independent Studies could not be replaced with course work.
| Finance | HRM | Marketing | General Management |
|---|---|---|---|
| Governance, Risk and Ethics | Performance Management System | Media Marketing | Strategic Management & Innovation |
| Advance Portfolio Management | Strategic HRM | Relationship Marketing | Survey of Current Research Literature in Business Management |
| Advance Financial Reporting | Career Management and Planning | Experiential Marketing | Performance Management |
| Essentials of Islamic Finance | Talent Management | Personal Selling | Management Models |
| Financial Management of MNCs | Workforce Diversity Management | International Marketing | Advances in Small Business Management |
| Computerized Accounting System | Employee Wellbeing & Performance | Supply Chain Management | Emerging Issues in Leadership & Motivation |
| Advance Corporate Finance | Organizational Development | Product Management | Corporate Governance |
| Venture Capital | Public Relations | Marketing Research | Seminar in Management |
| Advance Financial Accounting | Change Management & Leadership | Service Marketing | Advance Topics in International Business Management |
| Portfolio Management | Knowledge Management | Retail Management | Business Analytics |
| International Finance | HR Analytics | Sales Management | Corporate Social Responsibility |
| Project Evaluation | International HRM | Advanced Digital Marketing | Advance Total Quality Management |
| Financial Risk Management | HR Audit | Tourism Marketing | - |
| Advance Investment Banking | Industrial Relations & Labor Laws | Global and Regional Marketing | - |
| - | Green Human Resource Management | Industrial Marketing | - |
| - | - | Marketing Intelligence | - |
| - | - | Marketing of Financial Products | - |
| - | - | Logistic Management | - |
| - | - | Packaging & Design | - |
| - | - | Pricing Strategies | - |
| - | - | Social Media Marketing | - |
| - | - | Virtual Reality in Marketing | - |
Note: Any course already completed at BBA and MBA level can’t be repeated.